A budding writer decided to mark his debut novel by staging a launch with a difference.
Rather than let the fizz flow at a speech-filled bash, Alan Jones chose to promote 'The Cabinetmaker' by getting the hammers and chisels out.
With a band of merry helpers, he set up benches and tool stations and got to work making cabinets on Perth Road.
There was even dancing, of sorts, to get folk in the mood.
According to Alan, his cunning plan worked as everyone who stopped to watch quickly had a flyer thrust into their hand. And a lot of people stopped to watch.
He said: "People just kept stopping to talk and watch the guys at work. A couple of people even had a shot of the tools. Everyone really enjoyed it.
"We took 400 flyers along for the book and handed out every one. Dundee is a very friendly and welcoming place and I'm aware of how thriving the art scene is just now.
"The idea came from the fact that the book is about a cabinetmaker whose only son is killed by thugs. It’s about him getting justice when the law fails him and about the bond he forms with the investigating detective through cabinetmaking.
"I just had this idea that it would be nice to make some furniture in the middle of the Dundee streets. So we did."
Alan's self-published book has just been launched on the Kindle store and is quickly garnering an appreciative audience.
The full-time agricultural worker is certainly not shy of a heavy workload and managed to write The Cabinetmaker in his spare time.
He added: "The book is quite niche. It’s been described as tartan noir. It's something I've wanted to do all my life so I'm not in it for the money. In fact, I'm set on doing another one.
"I'm an optimist but I've got my feet on the ground. If something comes of it then it's a bonus but it’s the satisfaction of writing it that compelled me to do it."
You can find out more about The Cabinetmaker here.
Were you one of the people to get involved in the Perth Road project? Send us your pictures @STVDundee on Twitter.